The Super Bowl is more than just a game—it’s a cultural phenomenon. From adrenaline-pumping touchdowns to jaw-dropping halftime performances, there’s something for everyone, even those who couldn’t care less about football. And for the betting community, the event opens a treasure chest of unique betting opportunities that extend beyond the action on the field. This year's Super Bowl LIX, set in New Orleans' Caesars Superdome, promises to be no exception.
It’s no secret that the Super Bowl halftime show has evolved into a spectacle as big as the game itself. With performances by music legends ranging from Michael Jackson in 1993 to Rihanna in 2023, these 15 minutes of entertainment often become the highlight of the night.
This year, Grammy-winning rapper Kendrick Lamar will headline the show. Known for his razor-sharp lyrics and electric stage presence, Kendrick is expected to shake things up with a performance that combines his socially conscious storytelling with high-energy hits. Will he bring out special guests? Will there be unexpected surprises? You bet.
Speaking of betting…
Super Bowl prop bets have become an entertainment category all their own, and the halftime show offers plenty of creative wagers. While U.S. sportsbooks typically avoid halftime betting, international platforms go all in. Here are some of the most buzz-worthy props this year:
Kendrick Lamar opening the show? Now that’s a headline. Popular betting options include:
“HUMBLE”: A crowd-pumping anthem that’s a likely choice.
“Alright”: A socially charged masterpiece that fits his vibe.
“Money Trees”: Could this fan favorite set the tone?
Super Bowl halftime shows are known for their unexpected collaborations. Rumor has it that Taylor Swift could join Kendrick on stage.
Yes, this is a thing. Think Kendrick will keep it simple, or will there be endless costume drama?
Under 3 outfits
3 to 5 outfits:
More than 5 outfits:
Will Kendrick appear suspended over the stage on a wire? Walk through fire? Leap off the stage into the crowd? Expect prop bets like these to spice things up.
These quirky and offbeat wagers turn the halftime show into a betting paradise, adding another level of quirky excitement for both music fans and bettors.
Before we get lost in this year’s hype, it’s worth taking a moment to appreciate the halftime performances that have left a permanent mark on pop culture:
Michael Jackson (1993): The first artist to turn the Super Bowl halftime into an actual event, MJ’s performance redefined what these shows could be. His dramatic stage presence set the gold standard.
Prince (2007): Performing "Purple Rain" in the pouring rain? This show is widely regarded as the greatest halftime performance of all time. Period.
Beyoncé (2013): Queen Bey’s moment on stage—with a surprise reunion with Destiny’s Child—was nothing short of unforgettable.
Rihanna (2023): A stylish, breathtaking performance that doubled as a pregnancy reveal, Rihanna reminded the world she’s still a powerhouse.
These are the benchmarks Kendrick Lamar will have to live up to this year—and we don’t doubt he’s up for the challenge.
Of course, the Super Bowl is also about football (shocking, right?). The Kansas City Chiefs are favorites to win the Super Bowl. If Patrick Mahomes has any say in the matter expect more drama, insane plays, and endless post-game debates. Combine that with Kendrick Lamar's halftime show, and this year’s Super Bowl could very well be one for the history books.
Football aside, the Super Bowl ads are also a key part of the experience. Every year, brands battle it out to create the most memorable commercials. They’ll cost millions to air, but the ad gurus strut some of their best stuff - and the viral buzz (and memes) more than make up for the effort.
If you’re just watching the Super Bowl for fun, the halftime show and commercials will keep things interesting. But if you’re in the betting community, here’s how to elevate your game:
And most importantly, don’t forget to have fun—after all, the Super Bowl is all about celebrating sports, music, and culture.
The Super Bowl halftime show, like the game itself, is packed with endless possibilities. From Kendrick Lamar’s anticipated performance to the thrill of halftime prop betting, there’s truly something for everyone this year. Whether you’re rooting for your favorite team, analyzing the odds, or just showing up for the music and snacks, make the most of the night.
